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Thursday, June 25, 2009

Ticket selling for Inti Nite 2009



Inti nite will be just around the corner!
Have you bought your tickets yet?


This year, Inti College Sabah will have a masquerade night.
Never heard it happen before in Inti College Sabah?
Then you should join us!
Tickets will be selling at a small counter depends on the time that they open or you can purchase from the reception area by filling your name and details or which mask do you want.


Ticket: RM55 including plain mask. Top up RM5 to fancy mask. (Cheap!)

Non Inti College Sabah students are welcome too!

Inti Nite 2009
Time: 7.00pm to 11pm
Attire: Anything that can match with your mask
Dinner: Buffet
Venue: Berjaya Palace (So you can be prince and princess for that night as they going to be held in Palace)

There will be entertainment of course!

See ya there!

Wednesday, June 24, 2009

Tarence


It's a shock that Tarence went back to his hometown, Kudat.
When I heard that he is going to withdraw, I'm in shock and I thought it was not true as the guys always plays around. Lol… Right?


Tarence sent me a text message and he was saying ‘goodbye my sweet friend’ and so on and my tears nearly drop down.
What to do? People come and go but friendships stays in our heart always and forever.
Lots said that it’s hard for you to say goodbye face to face and I knew how it feels. I’ve been through it when I left Kuala Lumpur.

But always remember Tarence, that’s not a forever goodbye if you really said it. You can always take a short holiday to come back here and we can gather around, chit chat like before and have lunch as usual. Or else, we are the one who will visit you in Kudat because I NEVER BEEN THERE!
So, you have to be our tour guide.

Chloe’s Wish list:
1. Go Tarence house and visit (if can)
2. Tip of Borneo
3. Eat
4. Jump
5. Play
6. LOL!
7. Group picture!!
Who wanna follow? Put your feedback in the by clicking ‘Post a comment’. Thanks!

The good news is, he had been offered a job and congratulations to you!
I don’t know it’s a good news or bad news. You tell me then haha.


Dear Tarence,
Too bad I can’t be fierce to you anymore for I wanted you to be confident. So sad I cannot marah marah you already. Lol. And more, when I fierce to you, you just give me --à (^_^) this face until I cannot marah you.
Be strong, be brave and be confident as I always told you, Tarence.
I know you can do it! I see lots of changes in you like you voice up more than before. It’s true!
I knew you are a very hardworking guy and you never easy to give up. I can see by proving that, you really put effort in your last test although you knew that you are leaving. I remembered you asked me about marketing and you struggle for that.

You can always come to this blog as you are part of our family as well.
We can facebook and Friendster as usual!
I wish you all the best in your life and successful.
Jadi boss sudah, must belanja ya? Haha. Just kidding.

P/s: You will be my ‘son’ always. Haha! Ah boy~

Love,
Chloe


Picture Below: Small Family

Picture Below: Medium FamilyPicture Below: Big Family

Tuesday, June 16, 2009

Characteristic of Service Marketing

Unit 2

Can I just type? LOL..

Intangibility:
Service products cannot be tasted, felt, seen, heard or smell. Prior to boarding a plane, airline passengers have nothing but an airline ticket and a promise of safe deliver to their destination. To reduce uncertainty caused by service intangibility, buyers look for tangible evidence that will provide information and confidence about the service.

Inseparability:
For many service, the product cannot be created or delivered without the customer's presence. The food in a restaurant may be outstanding, but if the server has a poor attitude or provides inattentive service, customers will not enjoy the overall restaurant experience. In the same way, other customers can affect the experience in service settings.

Variability:
Service delivery quality depends on who provides the services. The same person can deliever differing levels of service, with a marked difference in tolerance and friendliness as the day wears on. Lack of consistency is a mojor factor in customer dissatisfaction.

Perishability:
Services cannot be stored. Empty airline seats, hotel rooms, restaurant covers; all these services cannot be sold the next day. If the services are to maximize revenue, they must manage capacity and demand since they cannot carry forward unsold inventory.

Marketing Management Philosophies

Remember:
There are only 5 concept of Philosophies
1. Manufacturing Concept aka Production Concept
2. Product Concept
3. Selling Concept
4. Marketing Concept
5. Societal Concept

Let's begin shall we?

1. Manufacturing Concept aka Production Concept
Manufacturing = Processing
Company who uses this concept will think that the final customer will love products that are available and highly affordable. In this case, when they use this concept, they should focus on improving production and distribution efficiency.

But bare in mind that, this will not be perfect because if the management only focuses on the production, they will tend to forget about what the customer wants.

Lecturer's example:
Henry Ford's Model T.
"You can have any colour you want as long as it is black", he said.
In this situation, he can't improve it's productivity for the choices of colours because the product's cost is too high in making thousands of cars. More to say, they only provide one colour which is black. This means, they didn't think of the customers. Take yourself as the customer, what colour do you want? Green, Blue, or White?

2. Product Concept
With this concept, the consumer prefer existing products and products forms.
The management will only improve the product's features, functions, colours, design, quantity, and so on.

Lecturer's example:
The Mouse trap = Product
The management's existing product are mouse traps. So, they have this idea of product and they wanted to improve it. Year passes by, the mouse trap are more and more high standards. The bad thing is, they never thought new ideas of product like "Ridsect" or "Ubat Mati Tikus".

3. Selling Concept
You did the assignment. So I asume you know.


4. Marketing Concept
You did the assignment. So I asume you know.

5. Societal Concept
Societal = Social
So, it's open to public.
Societal marketing is link to some walfare like WWF, in doing charity, fund raising or donation.
In this case, when a company is applying societal marketing, part of the money that earn, will donate to WWF as a charity. Therefore, it is not only company and the society walfare who are satisfied but customer also satisfied for this society marketing because they also want to be part of this.

Chloe's example:
Body Shop, is a company that against animal testing (anti animal testing). So, the customer buy Body Shop's product because they also want to anti animal testing.

Monday, June 15, 2009

Core Marketing Concept

Unit 1

Core Marketing Concept
1. Needs, Wants and Demands
2. Products
3. Value, Satisfaction, and Quality
4. Exchange, Transactions, and Relationship
5. Market

The 1st one "Needs, wants, and demand"
Needs, is something that we learnt in our TMG103 Fundamental of Management.
You can take the Hierarchy as on example of "Needs". So, refresh back to your studies.
For example:
Basic needs= Foods, Shelter, Clothes

Wants, is something that human get from different culture and personality.
This can be say "Human wants is to satisfy their needs". How? Let's see..
For example:
Foods is our "needs".
In this case, you can choose to have Chinese cuisine, Italian cuisine, Indian cuisine and so on. This is your "wants".

Demand, is from the human wants that are backed by the buying power.
Have in mind that, "buying power" is a disposal income. Which means, if you have RM2k and you have to settle all your bills including car loan, house loan, insurance and so on. After you settle your bills which cost you RM1,200.
You left RM800 right? That is your disposal income.

Clear now? Ok.. continue.

For example:
When you have save up your disposal income, you have additional money.
Now, choose between two places. France and Kuala Lumpur, which you rather travel? (This is your "wants" because you have choices to choose.)
If you really have disposal income, of course you rather go France. Kuala Lumpur just nearby.. can easily go. So, this is part of your lifestyle as well.

The 2nd one, "Product"
Think this widely. Product is not only a physical stuffs like a bottle, a car, or anything which also known as "object". Product also can be say as anything capable to satisfying a need and want. No matter it is Tangible (can see can touch) or Intangible (cannot see cannot touch). There are many products, which are experiences, persons, places, organizations, information and ideas.
For example:
Experiece (Intangible) is a product. Why?
When you get an experience, it actually satisfied your needs and wants.
You had gain your experience in travelling to France.

The 3rd one, "Value, Satisfaction, and Quality"

The 4th one, "Exchange, transaction, and relationships"

The 5th one, "Market"
I bet you guys know!

Sunday, June 14, 2009

The Role of Supervisor Part1

Who is Supervisor?

Your notes says,
“Supervisor is any person who manages people in making products or performing services.”

This means,
Supervisor is the person who takes care of the people who are under him or her which provide services and making products.

For example:
Supervisor= KFC's Supervisor
People who are under supervisor= The Cashier/ Waiter

In this case, the Cashier is the service provider who provides services and making products. The Supervisor is the one who observes and manages the Cashier which serving/ taking order (services) of the Customers.

Have to make sure they serve the customer in well manners. The foods are decorated nicely, and make sure they take a correct order and so on.
Attention: Please don’t take this as an example for exam.

Continue with the passage in your notes,
“A supervisor is responsible for the output of the people supervised- the quality and quantity of the products and services. A supervisor is also responsible for meeting employee needs, and ensures producing goods and services by motivating and stimulating employees to do their work properly.”

This means,
The responsible of a Supervisor is to make sure there are NO mistakes of the output (quality and quantity of the products and services) that may caused by the people who are under the Supervisor. If the employees (who are under the Supervisor) made mistakes, it is the responsible of the Supervisor to deal with it.

The Supervisor also need to understand what the employees needs and find ways to motivate them as to perform well in their (employees) results.

Understand kah?

Thursday, June 11, 2009

Start your studies now!

Can't believe its actually a month that I abandon this study blog. Haha.
I admit I'm lazy.. and I'm still on a honeymoon mood.
Lengang lengang there.

But no worries!
I will start our studies soon.
Maybe today if possible after I bath! LOL.
I'm smelly now from Pilates class.